It sounds obvious, but you NEED a captive audience of followers that will see your posts & are interested in what you do. Plus of course a strategy to continually grow your audience over time.
Sure, you probably want to sell your stuff but your posting needs to include a mix of informative, entertaining and humanising content too.
Engagement is where viewers like, comment & share your posts to expose your content to a wider audience. Good engagement is now essential – it makes Facebook/Instagram give more free exposure & demonstrates “social proof” too.
The fact is for businesses both Facebook & Instagram are now “pay to play” platforms, to reach a significantly wider audience you need to stump up some cash. A little can go a long way but the trick is knowing how!
FREE BUSINESS PAGE CREATION
For both Facebook & Instagram businesses need to have a page that is separate from your personal profile. This allows access to the available powerful promotional features & tools.
If you already have a Business Page, great! If not, we will create one for you free of charge!*
Successful Facebook & Instagram marketing begins with building out your Business Page correctly.
3 x NEWS & STORY POSTS
Breaking industry news & publishing carefully curated trending stories keep your audience informed and positions you as a thought leader in your industry. And when these posts are shared or go viral, your brand & message go with it. Boom!
The Viral Effect starts with being First.
3 x SOCIAL & HUMANISING POSTS
Social Media users expect you to be Social (yes, really!) and this includes taking the time to extend holiday greetings, post thoughtful content and provide inspiration, motivation and positivity that communicates the ethics of your brand.
These posts get great engagement which makes Facebook / Instagram give ALL your posts more free exposure AND allows us to invite 100s more people to like your page. Winning!
Great engagement is the secret to putting your business on the up-spiral
3 x PROMOTIONAL POSTS
With your audience starting to get established, warmed up and engaged in your content introducing them to the benefits of your product or service is the natural next step.
On average 30-40% of the overall content mix that we make will be promotional posts designed to generate traffic, leads & sales.
Give Value, Value & More Value. Then Ask.
STRATEGIC POST BOOSTING
We monitor user engagement and then strategically use paid promotion (known as post boosting) to ensure that the most popular posts are shown to a much larger audience that exactly match your target demographic.
For maximum flexibility you can set the boost budget to be as little or much as you like and you pay this directly with no mark-up from us.
1 x BOOSTED MEGA-POST
Next we create a “Mega-Post” – another promotional post, also boosted with paid promotional budget but on steroids!
Mega Posts typically get the most engagement that demonstrates social proof. Powerful!
FOLLOWER GROWTH THROUGH PERSONAL OUTREACH
There are no better prospects likely to follow your Facebook page than those that are already engaging with your posts. So we manually outreach to every one of them and personally invite them to follow your page. It’s a highly effective way to continually build your audience month after month. Please note that the invite feature is not available on Instagram.
Building a social media audience is not a one-time exercise.
With our email support team on standby we are available to guide you through the set-up process, answer any questions and even make any specific posts for you whenever required.
FREE GROWTH GUIDES
Delivered direct by email, our power-packed Growth Guides provide easily digestible action points that ensure you both understand and implement the essentials for your success with online marketing.
GUARANTEED INCREASE IN FOLLOWERS & ENGAGEMENT
If we don’t grow your followers and page engagement then simply cancel and we’ll refund that months fee with no questions asked.